NEWS: Sony Electronics makes Pollard new PR director

Cindy Pollard, former corporate affairs and marketing services director at Mercury Communications, has resurfaced at Sony Electronics in New Jersey.

Cindy Pollard, former corporate affairs and marketing services director

at Mercury Communications, has resurfaced at Sony Electronics in New

Jersey.



Pollard, who left Mercury in September 1995 to pursue a ‘broader

international communications assignment’, has joined Sony Electronics as

PR director.



At Sony she reports to corporate communications vice-president Rick

Clancy and will manage public relations in the US for a range of

electronic consumer products, including televisions, video recorders and

PCs.



Pollard joined Mercury’s London headquarters in May 1994 after 12 years

with AT &T in the US. Her original role as Mercury’s corporate affairs

director was expanded six months later to take in marketing services.



Pollard’s stint at Mercury - which is to be merged next year into the

new UK cable and telecoms colossus Cable and Wireless Communications -

coincided with a tumultuous time at the company. During her 15-month

stay the firm had three different chief executives and suffered 2,500

job losses.



Since leaving Mercury, where she was succeeded by marketing director

Simon Esberger, Pollard has been working on freelance projects.



Pollard did not discount the possibility of moving back to Europe at

some point, saying: ‘I am always open for any kind of global

assignment.’



Have you registered with us yet?

Register now to enjoy more articles and free email bulletins

Register
Already registered?
Sign in