DIARY: Christian PROs march onward to new association

As if the PR industry didn’t have enough associations representing it, a new one is in the offing.

As if the PR industry didn’t have enough associations representing

it, a new one is in the offing.



John Rose of Jonathan Rose PR is trying to convene the Association of

Christians in Public Relations - ’a mutually helpful reference/meeting

point for all UK public relations practitioners who are committed

Christians’.



And so the ACPR takes its place among the ever-swelling ranks of TLAs

and FLAs (that’s three letter acronyms and four letter acronyms), such

as the IPR, PRCA, IABC, ICO, IPRA, CERP and LIPR (that’s ’Leos In Public

Relations’, to the uninitiated).



When questioned as to the viability of yet another PR association, Rose

says he is currently researching the level of ’desirability - not need’

for such an organisation. ’So far, interest has come from

well-established PR practitioners from all over the UK,’ he says.



Pressed about what the organisation will actually do, Rose could supply

no details. ’The prime objective is yet to be decided. It can’t be until

there’s a membership.’



But heathen PR practitioners need not fear. Rose is quick to assure me

his association will avoid proselytising - ’No-one could stand a

holier-than-thou PR practitioner,’ he says.



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