MEDIA: What The Papers Say - Blair’s annual report proves little more than fluff

The publication of the Government’s second annual report with a low-key launch at Homerton Hospital proved a bigger non-event than the Cabinet reshuffle. Compared to coverage of last year’s presidential-style affair, there was little interest in what Boris Johnson in the Daily Telegraph called ’an 87-page orgy of auto-back-slapping’.

The publication of the Government’s second annual report with a

low-key launch at Homerton Hospital proved a bigger non-event than the

Cabinet reshuffle. Compared to coverage of last year’s

presidential-style affair, there was little interest in what Boris

Johnson in the Daily Telegraph called ’an 87-page orgy of

auto-back-slapping’.



Attention was focused on the admission by Blair that the Government

’could do better’ on a number of issues. The report was also criticised

for its lack of independent scrutiny - ’rhetoric has run consistently

ahead of reality’, wrote Anne McElvoy (Independent Review).



The decision to sell the ’voter-friendly’ report in Tesco and WH Smith

gave several of the commentators cause for amusement, while William

Hague was quick to highlight the cost to the taxpayer of what he

dismissed as ’a public relations exercise’.



Nevertheless, Tony Blair left for his summer holiday safe in the

knowledge that, according to the media, Labour remains as popular as

when it took power.



Evaluation supplied by Echo Research. Cuttings supplied by Broadcast

Monitoring Company. This article can also be found at

www.echoResearch.com.



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