Posted by Ged Carroll
I was interested in getting a multi-Twitter account desktop client for personal and work accountuse. Multiple accounts that open in Firefox don't really cut it. Nambu has an intuitive interface and makes Twitter easy to manage without taking up a whole lot of digital realestateon your screen. And the best thing about it is the price: free.
Make lawyers say yes
Posted by Rohit Bhargava
Many marketers blame their lack of innovation on lawyers.They are an easy target - but their job isn't to help you sell more stuff. Their job is to minimize risk. The problem is that often great marketing is inherently risky. Your best chance of getting your big idea through legal review is to give your lawyers a defensible position. Find a precedent and you'll be far closer to
getting your lawyers to let you do what you want.
Not so tech savvy
Posted by Katie Rocket
Everyone is a social media expert... Yet most clients still seem confused. This week I was privy to an astounding project where a client was about to spend a six-figure sum on a social
media project that had no clear objectives, no solid research behind it and was generally a complete bag of washing. I am obviously naive - I thought the industry had moved on.
Obviously there is a long way to go.