The agency works across corporate, consumer, public sector and technology PR. It is understood the casualties were mainly mid-ranking consultants and account executives.
Trimedia CEO Loretta Tobin admitted the agency was finding current trading conditions ‘challenging’. But she claimed the agency was still seeing ‘a very active pipeline of new business opportunities’.
She added: ‘Decisions such as this are never taken lightly, but we acted early to ensure we are in the best possible shape, not only to weather the current recession but also to benefit from the recovery when it comes.’