Clydesdale and Yorkshire Banks nab Hilton Hotels' Linda Bain

Clydesdale Bank and sister Yorkshire Bank have boosted their joint external affairs teams with two senior appointments.

Bain: newly appointed
Bain: newly appointed

Linda Bain, former senior VP of global communications for the Hilton Hotels Corporation, joins the banks as head of media relations for their UK-wide business banking operations. Prior to her London and California-based Hilton role, she was head of corporate communications at Scottish & Newcastle.

Based in Glasgow, Bain will report to Barry Gardner, head of external affairs at the banks' parent National Australia Group Europe.

Jason Clarke, former head of PR for Skipton Building Society, is also joining the team as media relations manager, reporting to senior media relations manager, Alison Puente.

The team expansion comes after the completion of a comprehensive review of the bank's UK PR support a year ago which saw the appointment of Big Partnership in Glasgow and Finn Communications in Leeds. Bain will manage the Big Partnership's six-figure account.


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