She joined Smithfield in Janury 2007, advising quoted clients across a range of industry sectors and unquoted private equity and professional services organisations.
She spent the first 11 year of her career in journalism, including stints on the Sunday Times and Financial Mail on Sunday covering M&A, oil and gas and the utilities sectors amongst others. In November 2006 she was named private equity correspondent of the year by the British Venture Capital Association.
John Olsen, Managing Partner of Hogarth, said: ‘Lucinda had an excellent reputation as a journalist, has clearly made a highly successful transition to financial PR, and is very well connected across the City.'
‘We are enjoying good momentum in our business despite the current market, and Lucinda represents a strong further addition to our senior team.'