Symington's call in Biss Lancaster

Food firm Symington's has called in Biss Lancaster as its first retained PR agency.

Grierson: director consumer and healthcare
Grierson: director consumer and healthcare

The agency will handle consumer PR across the company's portfolio including Ainsley Harriott's range of cous cous, dinner kits and soups, Granose and MugShots. It will also launch a range of new products throughout the year.

Biss Lancaster won the pitch following a six-way competitive pitch that included Brahm and Wilde PR.

The account will be led by director consumer and healthcare Jo Grierson. She reports to marketing director Henrik Pade.

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