The Week in Healthcare

New hires for Resolute

Hamilton Sunscreens, the Australian sunscreen brand, has drafted in Bespoke Communications. The agency has been hired to develop a PR campaign to support the brand's products in the run up to summer.

Resolute Communications has bolstered its team with the appointment of Euan Turner as an account director. He joins the agency from Axon Communications, where he was a programme director. Senior account executive Liz Wyatt also joins Resolute from De Facto Communications.

Men's Health Forum has enlisted the support of Berkeley PR for the second consecutive year. The agency has been charged with raising awareness of men's health issues in the run up to National Men's Health Week this June. The agency will handle media relations and will organise the Men's Health Week launch event.

Oxford Radcliffe Private Healthcare has appointed Bell Pottinger North to raise the profile of three key areas of treatment. It will initially focus on bariatric surgery for the treatment of obesity, specialist surgery for endometriosis and cosmetic treatments.

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