Exposure loses Gieves & Hawkes account

Savile Row tailor Gieves & Hawkes is taking its PR work in-house after working with Exposure for two years.

Tailors: Gieves & Hawkes
Tailors: Gieves & Hawkes

Gieves & Hawkes's in-house team will now handle all press and publicity activity.

The company, which is based at No.1 Savile Row, was formed by a merger of Gieves, founded in 1785 and Hawkes, founded in 1771.

The creative marketing services group Exposure is headed by CEO Raoul Shah.

In November Exposure bought a majority stake in the agency 360 Communications, which it now uses to pitch for clients who would otherwise have caused conflict problems.

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