Armandino Geraldes, CEO of BAN, will head up Gavin Anderson in Portugal. The ex-journalist will work with Eugenio Martínez Bravo, CEO of Gavin Anderson Iberia, on the development of the firm in the Iberian market.
The firm sees Portugal as a key market for Spanish companies and other international firms looking for investment opportunities and is seeking to become the leading name in financial comms in the region.
Richard Constant, Chairman and CEO of Gavin Anderson & Company Worldwide, said: ‘In a very short time, Armandino has built up a company that is highly regarded in Portugal for its performance and professionalism, and our global network will provide proactive support by sharing experiences and clients and thus contribute to the growth of its international business.'
Gavin Anderson Iberia comprises of offices in Madrid, Barcelona and Lisbon. The new Portuguese office brings Gavin Anderson's international network up to 24 offices worldwide.