1. Creative media agency Curb spurned Monday's snowman building for a 'snow tagging' campaign for sports channel Extreme. More than 2,000 logos were placed in 350 locations (1a). For traditional snowmen lovers, here is what happened to staff at consumer shop 3Monkeys when they sat outside for too long (1b).

2. 'How do I love PR? Let me count the ways... ' How different poetry could have been had the romantics taken the five-day email course healthcare specialist Aurora launched to help people 'get their PR sparkle back'. Flack feels the love and has the badges to prove it.

3. If you see statues being defaced, look closely, it could be Taylor Herring misbehaving. It is giving icons a 'Red Nose Day makeover' to promote TK Maxx's Comic Relief union. The T-shirts, designed by Stella McCartney, will be sold in its 214 stores. John Lennon was among those red-nosed. Old rivalries die hard eh?

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