From our Readers - The media's woes are not down to PR

It is sad to see PR described as 'a cancer eating away at the heart of modern journalism' (News, 23 January). Leaving aside the question of whether modern journalism can be said to possess a heart, did anyone actually say that?

The growth of PR and the de-manning of newsrooms are surely linked. Is this a case of 'PR push' or 'media pull'? Nick Davies puts the blame squarely on the desks of the media owners.

Dan Gardner, a journalist with the Ottawa Citizen, explores the issue in his book Risk - The Science and Politics of Fear. He says: 'Fewer people are doing more ... but reporters are also doing much less ... there is a growing temptation to take a scary press release at face value, rewrite it and move on. Reporters are a filter between the public and those who would manipulate them, and that filter is wearing thin.'

- Adrian Wheeler, partner, Agincourt Communications.

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