From our Readers - Lobbying inquiry calls for careful analysis

I admire speed-readers but if the PR profession is to be taken seriously we need to make more measured responses to parliamentary inquiries such as the public administration select committee (PASC) into lobbying than was evident from your report (News, 9 January).

The CIPR, as the chartered body for the profession, and its Government Affairs Group, will work to analyse and understand the objectives of the committee. We will look to meet those that could fall short of full statutory registration but will involve an acceptance of greater transparency and must prove a serious commitment to a forceful and comprehensive self-regulation by all involved in lobbying.

No doubt a measured response will attract fewer headlines than knee-jerk rejections but it may do more good for our business.

Colin Farrington, CIPR director general

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