ITV hires Welsh support

ITV has brought in Cardiff-based agency Quadrant Media and Communications to handle PR for its new web channel My Europe.

ITV: hires Quadrant for EU brief
ITV: hires Quadrant for EU brief

My Europe is available via ITV local, a website with over one million viewers per month. My Europe aims to show people how the European Union directly affects their lives.

The new channel features video news from UK members of the European parliament and offers information on consumer rights and planning journeys within Europe.

The channel also allows viewers to email their local Member of European Parliament and post video messages with their views on Europe.

Quadrant has worked for the European Parliament for eight years, providing TV news to all ITV regions from Brussels and Strasbourg.



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