Mpad wins chlamydia testing brief

Cornwall-based Mpad has been hired by the Chlamydia Screening Service to raise awareness of testing among young people.

Mpad: chlamydia testing
Mpad: chlamydia testing

The agency is launching a ‘Wee for a Wii' campaign in the county's colleges to drive awareness of the importance of chlamydia testing among 16-25 year olds.

The campaign will run thoughout November and December and aims to test 6,000 students.

Any student who tests during the campaign will have their name entered into a draw to win one of five Nintendo Wiis.

‘The test is quick and easy and the team are keen to take the stigma away and promote regular testing as a part of a healthy lifestyle,' said Mpad MD Mark Picken.

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