Spink hires Cadbury marketer

Healthcare shop Spink has hired an ex-Cadbury marketer to strengthen its consumer healthcare team.

Jo Spink: recruits ex-Cadbury marketer
Jo Spink: recruits ex-Cadbury marketer

Margaret Meldrum joins with over 10 years experience, responsible for leading consumer healthcare brands such as Nicotinell, Voltarol, Tixylix, Listerine and Calpol during her time at Novartis, Pfizer and Warner Lambert.

She joins from her role as marketing manager at confectionary giant Cadbury.

Her role as director of consumer health at the agency will involve providing strategic direction for existing and new clients as well as growing the agency's client portfolio.

Spink's clients include Wyeth Consumer Healthcare, McNeil and Stiefel.

She will report into agency director Jo Spink.

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