1. The Media Foundry works with CBS Oudoor, the out-of-home advertising firm behind the massive screens launched on the Tube last week. One of the launch partners is Dewynters, which is advertising stage puppets sensation Avenue Q. But which are the staff?

2. Henry Chappell, boss of sporting PR agency Pitch PR, was not schmoozing clients at Silverstone or sipping Pimm's at Wimbledon on the busiest British sporting weekend. No, he was completing a stage of the Tour de France - a 165km marathon ride in the Pyrenees - to raise money for sports charity Right to Play, a client of Pitch's. Takes over-servicing to a new level.

3. Nick Ede, Profile star and UK PR's very own minor celebrity, has another show under his belt. Diet on the Dancefloor on Living TV will do what it says on the tin. And Ede is mentor to all the hot-stepping fat contestants.

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