The research, commissioned by Thames Valley University lecturer Kunal Mehta, questioned more than 2,500 pharmacy customers and 97 pharmaceutical industry staff.
Almost all respondents (97 per cent) associated Enron and the British Government with corrupt organisations, while the pharmaceutical industry was not associated.
The report also warned that negative publications or TV documentaries would heavily impact the public's perception of the industry.
Three-quarters of respondents also said that pharma companies that fell victim to crime had weak and failing security operations in place.
More than 93 per cent believed that negative perceptions of the pharma industry would demoralise it.