Disney hands video game brief to Kazoo

Consumer agency Kazoo has been hired to promote Disney Interactive Studios' popular video game brands.

Narnia: Disney game
Narnia: Disney game

The London agency's games team will start work immediately on The Chronicles of Narnia: Prince Caspian to coincide with the release of the anticipated summer blockbuster of the same name.

Other titles Kazoo will promote include favourite tween brand Hannah Montana and new extreme off-road racing game Pure, currently in development.

Part of the agency's brief is to place these games in the consumer lifestyle pages.

The Kazoo games team will report into UK PR manager Faye O'Donohue-Hill. Kazoo also works with Disney Consumer Products on a retained basis.

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