Diary: Top 150 insights into high margins

Figures are a theme this week. Our Top 150 rankings show that agencies across the board appear to have experienced more growth than The Very Hungry Caterpillar.

A closer look provides some interesting insights. Take City agency M:Communications. It has managed a 20 per cent increase in fee income, jumping to more than £10m and 17th in the table. It has achieved this with only 40 members of staff.

Further down the list, BGB Communications boasts 60 staff, but made only £1.9m, and Way to Blue has 45 members of staff, but called in only £1.7m in fees.

Yet more proof that financial PR is clearly the place for high margins.

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