Biometrics specialist HRS has handed Manchester-based Citypress a brief to raise the company's profile in sectors where high-level security is an issue.
Biometrics hit the headlines this week as it emerged that entry to all London 2012 construction sites will use iris recognition or fingerprint technology. HRS is one of the bidders for the Olympic Delivery Authority (ODA) security contract, which will be worth millions of pounds.
An ODA source called the 2012 construction project the 'most scrutinised ever', with unprecedented surveillance planned to ensure against fraud.
Citypress will target both the national and trade press, looking at defence and aviation titles among others.
HRS is behind some of the UK's most high profile security control projects, including the iris-recognition entry system at Manchester Airport and a biometric access project for construction giant Carillion.
'We are at a stage both in the business development and the industry where we need to be shaping and leading debate on the topic,' said HRS founder Neil Norman.