Click picks Haslimann Taylor

Corporate travel specialist Click Travel has appointed Haslimann Taylor for a business-facing PR brief.

Morris: Leading the account
Morris: Leading the account
The agency is planning to differentiate Click Travel from the more established corporate travel agents by positioning it as an innovative, challenger brand.

The campaign will target traditional print and online media, and will aim to raise the profile of key players behind Birmingham-based Click Travel.

Haslimann Taylor account director Richard Morris said the challenges of the current economic climate mean that companies 'are looking for cost effective and efficient business solutions - these are certainly key characteristics of Click Travel'.

Midlands-based Haslimann Taylor saw off four other agencies to win the account.

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