Lisa Hayward has formed Murray-Hayward Communications after overseeing PR, marketing and public affairs at SEEDA. She has been replaced by Nicholas Schofield.
Hayward is seeking both public and private sector clients and offers expertise in the property market. She has offices in London and Bristol, but has no plans to appoint staff at present.
Hayward has previously worked for August One Communications and Nash Communications.
She also led the comms strategy on the South East 2012 organising committee.
SEEDA won a CIPR Pride Award last year for its South East View newspaper.