Magnum signed for new vodka brief

Magnum Communications has been signed up to handle PR for a new quality vodka brand called DQ.

DQ: 'quality'
DQ: 'quality'

The Swedish import is owned by spirit manufacturer Nordic Spirits.

Magnum will set up press previews in the UK immediately, followed by Cannes and Monaco, before launching in September with a 'very large London event'.

Magnum Communications won the brief after a five-way pitch.

Cashless trading exchange Bartercard International appointed Magnum Communications last November after competitive pitch.

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