Polish national airline to use Saltmarsh

LOT Polish Airlines is to use The Saltmarsh Partnership for a new drive in the UK and Ireland.

Warsaw: Poland
Warsaw: Poland

The Polish national carrier chose the travel and tourism specialist following a two-way shootout with Flagship Consulting.

Saltmarsh's brief is to position the airline as the best airline for business travelers heading to Warsaw from London, as well as helping the airline celebrate the 50th anniversary of the route’s launch.

LOT is currently the only carrier operating from London Heathrow to Warsaw. It is also a member of the Star Alliance airline group that includes Lufthansa, BMI and Singapore Airlines.

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