'Uria Menendez is seeking to raise its profile in the UK market, in particular its role in advising on major cross-border transactions,' said Hogarth partner Rachel Hirst, who heads the account with associate director Harriet Forrest.
'Uria enjoys a reputation as the pre-eminent law firm advising overseas companies on their dealings in the Iberian Peninsula and Spanish companies on their dealings abroad.'
Spanish legal firms are said to be doing well because international firms, such as Clifford Chance, paid more attention to the German, Italian or French markets, leaving them to grow in seclusion.
The appointment arrives as changes to British law could mean an increase in law firms turning to agency support.
The Legal Services Act, given Royal Assent in October last year, will lead to law firms floating and multi-discipline practices. This means barristers and lawyers will need to raise their profiles and PR support may increase.