Support for kids' fundraising event

Ethical specialist agency Global Tolerance will be handling media for a national music talent competition.

The contest is being held to promote annual fundraising event Wrong Trousers Day.

This raises funds for the Wallace & Gromit's Children's Foundation by encouraging people to pay £1 to go to work or school in 'the wrong trousers'.

This year the charity is holding an X Factor-style competition launching in May. Wrong Trousers Rockout will have regional heats in ten cities as part of a national roadshow.

Global Tolerance will be handling national and regional media for the rockout, aiming to get people to take part in Wrong Trousers Day on 27 June.

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