The charity has surveyed 3000 secondary-school aged young people asking them their views on bullying.
'The results show that bullying is often perpetrated by normal law-abiding young people, not by hard-core bully stereotypes. The good news is that these kids can be reached', said director of comms Niall Cowley.
The charity will use case studies showing the success of their peer-mentoring programmes in cutting out bullying, putting pressure on the Government to introduce more similar schemes nationwide.
Cowley said it was often difficult to get the media to cover bullying stories, because it was felt there was no new way to cover it. Cowley sees this survey as a way of providing a fresh perspective on the issue.