Apparently, pork pies, like Cornish pasties, are largely enjoyed by lonely people at motorway service stations. Keen to reposition the pies as fun and friendly, Pork Farms is sponsoring comedy evenings at Jongleurs and has hired the northern agency to get the message across.
At the event, Diary managed a sneak peak at the guest list and found it contained two liggers from the Facebook group concerning 'Pork Pie Appreciation'.
In light of this discovery, Diary has created Facebook groups 'The De Beers Appreciation Society', 'The Ferrari Lovers' Group' and 'I Love Money', in the hope that another agency will offer a similar courtesy...
