The ‘No Voice, No Choice’ campaign urges the Government to make it a legal right for those people who need communication aids to have access to them.
It will also raise public awareness by getting various celebrities to pose with gags on, highlighting the importance of being able to communicate. Last week, the ‘Sheilas’ from car insurance company Sheilas’ Wheels posed with gags at Speakers’ Corner.
A recent survey conducted by the charity found that more than two-thirds of people who cannot speak without the use of specialist equipment wait more than six months for aid. It also found discrepancies between the amount of aid local authorities provide.
Scope will ask those affected to talk to local media in a bid to raise regional awareness of the problems. The campaign will be run across Scope’s PR, policy and corporate partnerships teams.
BT, one of Scope’s corporate partners since August, has provided a three-year funding package for the campaign.