Italian PR firm brings London and Venice together

The UK's first Italian PR firm has won a contract to help promote luxury Venetian apartments to London's wealthiest residents.

Venice: attractive investment option
Venice: attractive investment option

Barabino & Partners will help sell 28 flats in a converted convent in Venice. The firm’s London office has been briefed to target potential buyers in the banking, law and private equity communities.

The development is the result of a partnership between Italian construction company Sacaim and British realtor Knight Frank.

The Genovese corporate and financial firm opened a London base in May, making it the first Italian PR outfit with a UK office. The agency will promote Italian listed companies in the UK, as well as helping multinationals looking to invest in Italy.

The agency is led in London by senior consultant Giovanni Sanfelice di Monteforte.

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