London Mint Office launch new collection
Collectable coin retailer the London Mint Office is launching a new coin collection and has brought in its first PR agency support.
The Liverpool 800th Anniversary Sterling Silver Commemorative Collection has been created to mark the city’s anniversary.
Mere has been appointed to launch the collection to Liverpool residents and further activity will aim to sustain interest in the collection.
Mere account director Ruth Weir will report into London Mint Office’s head of customer experience Tim Banks.
Mere CEO Tony Tighe said: ‘We are targeting both Liverpool residents and coin collectors all over the UK.’
