Together4Health calls in Cadence

Market research company Together4Health has hired ­Cadence Market Strategy to raise awareness of new ­research into counterfeit medicines.

Together4Health provides research and comms services to the NHS and commercial healthcare sector.

Cadence’s remit will be to raise awareness of the client’s European research into the threats posed by counterfeit medicines. The study is to be launched next month.

Cadence has also been ret­ained to provide corporate PR support for Together4Health. The firm is aiming to build more relationships with pharma companies and widen its access to European and UK patient bodies.

Cadence MD Neil Fullbrook leads the account, ­reporting into Together4Health MD ­Simon Williams.

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