Brands2Life gets strategy advice

Tech agency Brands2Life has employed a corporatefinance company, adding to speculation that the agency is up for sale.

Fraser: Brands2Life is ‘hot’
Fraser: Brands2Life is ‘hot’

Brands2Life has hired inv­estment banking boutique Livingstone Partners, an outfit that advises on ‘cross-border company sales, acquisitions and private equity transactions with deals ranging from £10m to £100m plus’.

Partner and marketing services specialist Tim Lyle will also advise the agency.

Brands2Life MD Giles Fraser claimed the agency’s decision to hire Livingstone Partners does not necessar­ily mean a buyout is imminent.

‘We’re a hot company. Sometimes we’re looking for buyers, and sometimes we’re looking to buy,’ he said.
 

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