Brando signs up ex-MTV director

Brando has reinforced its experiential offering by bringing in a former MTV and Ministry of Sound marketing chief.

Casher: live events expert
Casher: live events expert

Andrew Casher joins the Band & Brown-owned agency as group head of music, overseeing the agency’s Sony Ericsson EMEA and Western Europe account, which includes sponsorship of the MTV
European Music Awards.

Casher was previously international marketing and events director at MTV Networks, where he produced campaigns for Motorola, Nokia and Puma.

Before joining MTV, Casher was marketing manager at Ministry of Sound for six years.

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