The newly-created role will see Sarewitz work across the agency’s ethical pharma, consumer and corporate divisions.
‘It enables me to dip in and use the expertise in all of our groups,’ she said. ‘New business will also be part of my remit.’
Sarewitz started the new role this week having left Ash Commumications around a month ago. At Ash, she worked alongside director Carys Thomas Ampofo, who has recently returned from maternity leave.
Prior to joining Ash, Sarewitz was a director at Burson Marsteller, spending four years at the WPP agency.