US singer aims to crack the UK

Digital PR specialist Headstream has been hired to boost the online profile of US singer/songwriter Colbie Caillat.

Caillat: targeting UK success
Caillat: targeting UK success

Island Records has briefed Headstream to raise awareness of the Californian in the UK, via a campaign targeting music and entertainment editors and the online community.

Caillat, who shot to fame on MySpace, topped the US iTunes chart with her debut album hours after its July release.

It is set for UK release in October.

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