Capitalize to aid squash contest

Manchester City Council, England Squash, UK Sport and other stakeholders have drafted in sports specialist Capitalize to promote the 2008 World Squash Championships.

Squash: drive to raise profile
Squash: drive to raise profile

Capitalize has been briefed to instigate an international campaign and to manage a press office during the event at the National Squash Centre in Manchester in October 2008. 

Capitalize aims to raise the profile of the sport, in the UK and abroad. The account is being led by director Alison Forth.

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