Wheldon offers advice on media

Julie Wheldon, the former Daily Mail science corres­pondent who is now an ­acc­ount director in Manning, Selvage and Lee's healthcare division (PRWeek, 9 March), will offer free advice to companies on how to maximise their media coverage.

The first five companies to approach UK head of healthcare Peter Carr will receive the service free of charge ‘so long as there is not a conflict with our current clients’, said Carr.

He claimed that Wheldon’s programme differs from traditional media training. ‘It will be training for our clients on what the media is expecting rather than teaching them how to deal with the media,’ he said.

Before joining the Daily Mail, Wheldon was health editor at the Daily Express and health correspondent at the Press Association.

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