DSG shakeup as media guru Thompson leaves

DSG International, owner of the Currys, PC World and Dixons brands, is revamping its in-house PR as the director of media relations departs.

Hamish Thompson will leave at the end of June to set up his own agency called Twelve Thirty Eight.

Thompson described his agency as a ‘reputation and comms consultancy’. He will be collaborating with Nick Clack, former BBC business and economics senior producer who now runs his own media consultancy company ClackMedia.com, and Tracey Harrison, former consumer correspondent at the Daily Mirror.

Thompson has been at DSG for seven years, starting out as head of press and PR (PRWeek, 19 May 2000). He joined from technology investment bank Broadview International, where he was European comms manager.

At DSG, Thompson gained some notoriety for positives stories involving the death of old technology such as floppy disks, bulky TVs and VCRs (PRWeek, 2 December 2006).

‘My core skills are in media relations and initially we’ll be focused on clients in the retail, technology and professional sectors,’ said Thompson.

DSG confirmed it would be one of Twelve Thirty Eight’s first clients, offering a corporate brief.

Meanwhile, DSG group director of corporate affairs Kai Boschmann has made wholesale changes to the internal comms structure and Thompson’s role will not be replaced. Mark Webb will becomes group corporate PR manager, Sharon O’Dell becomes international comms coordinator and Rob Forbes joins as computing division PR manager.

DSG this month reported a 14 per cent rise in sales for the year ending 28 April, despite removing the Dixons brand from the high street and tough trading.

The company this week opened the UK’s largest digital warehouse at Newark, with 1,000 staff, helping to service its pan-European network. It said that all goods sold for home delivery and 80 per cent of all goods sold in its Currys, Currys.digital and online stores – including Dixons.co.uk – will be ­handled by the warehouse.

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