The trouble was sparked by a story on page seven of the MEN's sister title, Manchester Metro News, earlier this month.
The weekly freesheet reported that 'lovestruck Matt Moxham' had arranged for 20 gallons of melted chocolate to be pumped into the bath of 'chocoholic girlfriend' Leah Watson. 'Matt spent £700 on the treat - created by Stockport confectioners Cheshire Chocolates,' it said.
But when the story made it through to the MEN, diary editor Dianne Bourne smelled a rat - correctly identifying Leah as a mid-ranking Brazen PRO and Matt as the boyfriend of one of the agency's directors.
A source at MEN fumes: 'The agency is trying to make fools of us. This is not the first time they've done something like this. The Metro is now going to veto all of Brazen's press releases.'
Meanwhile, Brazen founder Nina Wheeler insists this was not a PR stunt gone wrong. She says the chocolate bath did really happen - just with a different couple.
Wheeler tells us that Cheshire Chocolates are not clients. Maybe so, Nina. But the agency still has a large amount of egg on its face.