Liverpool readies Cannes IR event

Investment body BusinessLiverpool is using property PR specialist FD Tamesis to promote the city at a major investor event.

Mipim, which takes place in March in Cannes, will attract property professionals from around the world.

This year, Business­Liverpool plans to showcase the city as a dynamic and vibrant area, in particular highlighting its forthcoming status as European Capital of Culture 2008.

Networking and promotional events organised for Liverpool at Mipim include a ‘Meet the City' reception on a yacht and a breakfast seminar.

FD Tamesis reg­ional director Justine McG­uinn reports to Business Liverpool head of marketing Paul Whitehead. ‘We are speaking to local businesses, encouraging them to be more pro­active and relaying their news at the event,' said McGuinn.

Pitches for the brief took place last year.

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