Red Letter Days to select agency

Gift experience firm Red Letter Days is to bring in fresh PR support.

Two unnamed agencies have been whittled down from a longlist of five, with both due to deliver second presentations to sales and marketing director Zachary Soreff next week.

The review comes as Red Letter Days finishes a six-month consumer lifestyle project with London’s Kudo Communications. Kudo is not repitching for the acc­ount, which will involve targeting corporate audiences.

Red Letter Days was founded by Rachel Elnaugh in 1989 and went into administration in 2005. It was rescued by Peter Jones and Theo Paphitis.

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