CORPORATE Blue Rubicon, Fishburn Hedges, Four Communications and Octopus Public Relations are to become ‘preferred’ agencies for The Carbon Trust. The appointments will span the next four years.
CONSUMER The Eazyfone Group is planning to hire its first consumer agency for Envirofone.com, an initiative that allows people to trade in old mobile phones for cash. The contract will begin in mid- to late-January.
HEALTHCARE HSD Communications is handling the launch campaign for an ‘interactive’ computer-based staff training programme being targeted at pharma sales reps. The agency has landed a six-month contract.
CONSUMER Bike retailer Evans Cycles has taken its PR in-house after almost two years with London agency Brandnation. The move follows the appointment of Stuart Clapp as PR manager.
EDUCATION Professor Anne Gregory, director of Leeds Metropolitan University’s Centre for Public Relations Studies, has been made pro-vice-chancellor of the university.
CONSUMER German domestic appliance manufacturer Miele is reviewing its consumer PR strategy as it cuts back spending on external support. The firm, which has recruited two UK in-house PROs for the first time, has used EHPR for more than five years.
CONSUMER Denim-brand Wrangler has enlisted The Surgery to handle all UK PR and press activity. The consultancy has also been handed a pan-European agency co-ordination account, after winning a pitch held at Wrangler’s European HQ in Belgium.
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