Johnson King and NY agency in link

LONDON/NEW YORK: Johnson King PR has teamed up with New York-based Affect Strategies in a bid to expand its international client base.

PR and marketing outfit Affect works with clients such as Ridgeway Systems & Software and videoconferencing specialist Radvision.

‘Both will be able to promote each other's services in local markets and offer inter­national PR services and implement global campaigns,' said Mike King, MD of London-based Johnson King.

The agencies ‘share a similar approach to running operations and client relationships', said Affect president Sandra Fathi.

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