Children of Peace will use In-House PR to promote the London event to consumer and trade titles.
‘Children of Peace is a multi-faith charity, and it is crucial this message gets through to people at its launch,' said In-House director Jo Tanner.
‘The charity is dealing with difficult issues and it is important that it is seen to be multi-faith right from day one,' she added.
Pop singer Madonna is the charity's patron, and it has also signed up celebrity support from Hollywood stars Juliet Stevenson and Jeff Goldblum.
