EMEA head of corporate PR David Cook has been made Euro head of PR in the wake of his former boss's exit - EMEA corporate relations director Jean Pierre Gauthier left in August.
A hunt for a head of PR for emerging markets - which includes Africa, the Middle East, eastern Europe, Russia and Latin America - is under way, with Cook in charge in the interim.
The decision to ditch the EMEA model is part of a general overhaul of marcoms. Last month it hired Bite Communications (PRWeek, 27 October).
