The tie-up means CEC becomes an affiliate of B-M in Poland, the Czech Republic, Slovakia, Hungary, Romania and Bulgaria.
‘In today's Europe it is increasingly necessary to lobby in the capitals of the EU 25 - and soon to be 27 - to secure the qualified majority or blocking minority that may be needed to influence a piece of EU legislation or policy,' said B-M Brussels CEO Jeremy Galbraith.
B-M used to have an exclusive affiliate tie-up with MMD, which was last week acquired by Huntsworth. It will continue to work with MMD and other partners across the region.