Trilogy to handle Archos UK push

Archos, the French manufacturer of portable entertainment devices such as mp3 players and DVD ­recorders, has turned to ­Trilogy Communications for a UK campaign.

The agency was appointed after a two-way pitch and has been briefed to run a ­national consumer campaign for the brand.

The company has previously run its PR in-house but its plans to launch four products in the run-up to Christmas prompted the search for comms agency ­support.

Trilogy will undertake a ‘comprehensive product review programme', reporting to Archos UK marketing manager Andrew Fellows.

Have you registered with us yet?

Register now to enjoy more articles and free email bulletins

Already registered?
Sign in

Recommended for you

Recommended for you

Explore further